STRONG WORDS: five confident self-help books

This review first appearers in Strong Words (Issue 14, October 2019)

“Anything that prevents a person from turning into the next Sir Philip Green can only be a good thing”

Variety of Help: “Redesigning entrepreneurship for the health and wealth of all.” The stereotype of the entrepreneur as maverick, risk-taking, coiled spring is not helping anyone.

Quality of Help: Claiming to be “a manifesto for real business,” it shows why the various myths of great business people, with their magic dust, power suits and utter contempt for in-box thinking are bad for your health and terrible for the economy and suggests an alternative route to your first billion.

Ease of Implementation: If you’ve got time in your business calendar to absorb lessons in this short but rather dense book, then your enterprise is probably already doing fine or is beyond help, but anything that prevents a person from turning into the next Sir Philip Green or similar can only be a good thing.